1740 High Rock Way
About This Property
The venue includes a wedding chapel, reception hall, Chef's commercial kitchen, salon, spa, multiple offices, extensive storage, and ample parking--an ideal foundation for investors seeking a property with strong existing cash flow and scalable upside. In the past the owner held a beer license & operated a small cafe in the dining hall.
For those targeting the booming Smoky Mountain STR market, this property offers exceptional conversion potential into a high-capacity short-term rental. The expansive layout supports entertainment areas, bunk rooms, game spaces, and group-friendly amenities. The commercial kitchen enables large-group catering or dual-use operations. With demand for large-group cabins at an all-time high, this property positions investors to capture premium nightly rates and year-round occupancy.
Whether continuing the profitable venue business, converting to a luxury mega-cabin, or operating a hybrid model, this asset delivers multiple income streams, high demand, and rare scalability in one of the strongest rental markets in the country.
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What does this mean?
Based on our analysis, the cap rate of this property is 1.25%. A negative cap rate indicates that the property might not be feasible as an income-producing asset. The median cap rate for a near zip code 11238 is 4.23%.
How much can I actually make?
Actual monthly rental income may vary between $4,760 and $7,140 depending on unit-specific characteristics. You can change the amount using the slider to further explore.
How is cap rate calculated?
Cap Rate = Net Operating Income (NOI) / Property Asset Value.
When calculating the cap rate, we assume 100% occupancy. Leverage (mortgage) is not considered.
Cap Rate provided by RealtyHop and RentHop, learn more about cap rate here.
Price History
| Date / Event | Date | Event | Price |
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| Aug 27, 2026 | Listed by Smoky Mountain Real Estate Cor | $1,899,999 | |
| Listed by Smoky Mountain Real Estate Cor | |||
| Feb 25, 2026 | Temporarily off market | - | |
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| Jan 31, 2026 | Listed by Smoky Mountain Real Estate Cor | $1,595,000 | |
| Listed by Smoky Mountain Real Estate Cor | |||
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TURNKEY INVESTMENT OPPORTUNITY - WEDDING VENUE OR POTENTIAL LARGE‑GROUP SHORT‑TERM RENTAL
Rare chance to own a fully operational wedding venue in Black Bear Ridge Resort with breathtaking views, 1.5 acres, and over 6,000 sq ft of usable space. Features include a wedding chapel, large reception hall, Chef's commercial kitchen, salon, spa, multiple offices, ample storage, and an outdoor pool. Proven positive income since 2006.
This property also offers strong potential for conversion into a high‑capacity short‑term rental, with space to create entertainment areas, and group‑friendly amenities. The commercial kitchen and expansive layout provide excellent flexibility for redesign or dual‑use operations. Possibilities are endless, you could make this your own private home. The property sits on 1.5acres in Black Bear Resort.
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| Aug 4, 2025 | Listed by Smoky Mountain Real Estate Corp | $1,595,000 | |
| Listed by Smoky Mountain Real Estate Corp | |||
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HUGE PRICE REDUCTION!!! A GREAT INVESTMENT OPPORTUNITY TO OWN YOUR OWN WEDDING VENUE IN ONE OF THE BUSIEST TOURIST DESTINATIONS!!! Being sold turnkey. This property has breathtaking views! A full-service Wedding Venue near Pigeon Forge! Located in Black Bear Ridge Resort, sitting on 1.5acres and has excellent income history! This is a one-of-a-kind property featuring a stunning wedding chapel, reception hall, salon, spa, office spaces, tons of storage, and an outdoor swimming pool. Endless possibilities! The large reception hall has an ultimate Chef's commercial kitchen adjacent to the dining room. Huge upstairs offices and tons of storage downstairs. A remarkable property, with over 6000 square feet of useable space. Accommodating up to 65 guests. An all-exclusive venue since 2006 producing positive income each year. Located minutes to Pigeon Forge, Dollywood, Gatlinburg, and the National Park. The property could potentially generate even more income. In the past the owner held a beer license and operated a restaurant out of the reception hall. A food delivery service would be ideal, servicing the resort alone would be amazing. Schedule a private viewing today!
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| Oct 26, 2023 | Listed by Smoky Mountain Real Estate Corp | $1,899,000 | |
| Listed by Smoky Mountain Real Estate Corp | |||
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Investment Opportunity knocks! Beautiful Wedding Venue with a stunning chapel, reception hall, salon, office spaces, tons of storage, and an outdoor swimming pool. Endless possibilities here. Located in Black Bear Ridge Resort, sitting on 1.5acres and has excellent income history! The large reception hall has an ultimate Chef's commercial kitchen adjacent to the dining room. Huge upstairs offices and tons of storage downstairs. This is a super nice property, with over 6000 square feet of useable space. Accommodating up to 65 guests. An all-exclusive venue since 2006 producing positive income each year. 2022 grossed 523K. 2021 grossed 510K. 2020 grossed 458K. Located minutes to Pigeon Forge, Dollywood, Gatlinburg, and the National Park. The property could potentially generate even more income. In the past the owner held a beer license and operated a restaurant out of the reception hall. A food delivery service would be ideal, servicing the resort alone would be amazing. Another idea would be turning it into a huge cabin rental. The swimming pool is also included with this sale and is currently being offered to resort cabin owners for a fee. Come see this wonderful property for yourself! 3 years and YTD Financials available.
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Phone: 425-283-2930
Address: 335 Madison Avenue, New York, NY 10017