About Carlos Larocca

Carlos Larocca is a Real Estate Broker-Associate at The Keyes Company, who also owns a real estate a successful appraisal practice in Miami since 2004. He believes that South Florida is the ideal location for real estate investing and year-round living, offering the perfect mix of sunny weather, lifestyle, and the tax benefits of being a Florida resident. With 15+ years experience in the real estate industry, Carlos has a competitive edge over many Realtors. Purchase price is the #1 factor among buyers in any market; "data-driven", his background in valuations and analysis have been key in pricing inventory and negotiating for his buyers/investors.The combination of being a Miami native, and strong foundation of market knowledge throughout South Florida, have developed a unique insight on the trends impacting different neighborhoods in this dynamic market. Humbled to have been awarded the "Rising Star" award by the Miami Beach Chamber of Commerce, Mr. Larocca is passionate about real estate and the opportunity South Florida offers. 2020 has been challenging as we adapt to the COVID-19 pandemic and a "new normal". In the midst of these interesting times Florida has emerged as the #1 moving/relocation destination in the U.S.; many buyers that were on the fence have made their decision, attracted to less density, favorable tax benefits, price point, and historically low interest rates. Carlos is confident that the future holds significant demand in the housing market, particularly as many businesses have adopted working remotely and their owners/employees explore options for where to call Home.Moving forward Carlos and The Keyes Company are planning for continued growth, stretching further north throughout the Sunshine State. Anticipating strong demand in the near future, he plans to diversify into new markets to help satisfy the needs of his clients/investors. Mr. Larocca works diligently to ensure his clients stay well-informed from start to finish, and are beyond satisfied.